Logo design in three adaptations: full-length, shortened, and compact. Complete color palette (7+ colors with detailed specifications). Typography (primary, secondary, and web fonts). Packaging design for three products (box, label, bag). Design of advanced print materials (catalogs, multi-page brochures, complex marketing materials). Expanded brand book (up to 30 pages): visual guides, tone of voice, marketing strategy. Guidelines for creating branded merchandise (e.g., T-shirts, mugs, notebooks). In-depth competitor analysis and branding audit. Mission, values, and USP development. Adaptation of visual elements for all platforms (social media, print, packaging). Discussion and creation of a unique brand slogan.
